The all new Doer-Seller Business Development Methodology
FibreCRM features a unique method for generating new business. It is designed for partners and managers that, in addition to their primary role of ‘doing’ the work for clients, have a responsibility for new business revenue generation. For professional services led firms, the Doer-Seller methodology results in higher returns when compared to a Seller-Seller approach.
We all not WHY we need more business. And WHAT we’re selling and to whom. What most don’t have is the HOW. How best to systemise the business development process? The FibreCRM Doer-Seller process helps manage your day to day business development activity. It drives greater returns.
It’s Easy To Build Your Gameplan
A CRM database contains targetable people and businesses. These may be prospects, existing clients, professionals and colleagues. All you need to do in order to build your Gameplan is a list and a mouse to point and select!
We recommend you select between 20 and 40 people and businesses to target. Any less than that and you won’t have enough to keep your Gameplan up to date. Any more and you’ll likely overwhelm your list and lose the focus needed. We call this list ‘Your 20-40’. From that, you pick 10 to add to your 2-week Gameplan.
This is a useful article on the ‘Doer-Seller / Seller-Doer’ process. It’s an independent write up which helps to explain the Doer-Seller Methodology. It is written by a representative from the Society for Marketing Professional Services (SMPS) so well respected and worth reading!
